Lexington, KY —August 29, 2016— Central Bank, one of the largest community banks chartered in Kentucky, now offers its customers debit card rewards through uChoose Rewards.
“We wanted to reward our customers for their loyalty,” stated Luther Deaton, Central Bank chairman, president and CEO, “Debit card rewards, including cash back, seemed to be an obvious approach that would benefit the largest number of customers.”
All Central Bank Debit card customers, with the exception of Health Savings Accounts, will be automatically enrolled to earn points. Customers simply register to redeem their points online for millions of redemption options, including cash back, gift cards, merchandise, travel and event tickets.
Deaton went on to mention, “In the current market, we realize our customers have options, so we want to show them we appreciate their decision to trust us with their business. We offer rewards on our Platinum Rewards credit card, Platinum Equity Line and Corporate Credit Card. The reaction has been so positive we saw an opportunity to be one of the few community banks that offer rewards on credit and debit cards.”
For more information about this new program, visit: centralbank.com/uchoose